Are you up-to-speed with the privacy rules governing B2C and B2B electronic marketing activities? Often, the need to comply with the EU and UK General Data Protection Regulation (GDPR) and the e-Privacy framework means being aware of a number of important considerations and compliance questions.
In this exclusive paid workshop, we will delve into what these key considerations are and provide answers to your questions to help maximise your B2C and B2B electronic marketing processes by ensuring they comply with the most important pieces of privacy legislation.
Tailored for CRM managers, digital teams, legal/compliance staff or anyone managing personal data in the context of electronic marketing activities, our seminar will provide you with the background knowledge to important European and UK privacy legislation governing marketing activities, an explanation of how they impact your marketing efforts and the most important considerations to avoid hefty GDPR or e-privacy related fines!
This is a hybrid event and, for those based in London, we would welcome you to attend in-person for maximum engagement.
You'll have the option to register for in-person or online when purchasing your ticket through Eventbrite using the button.
Registration will close at 09:30 BST on Monday 22 April.
09:30 - 09:45 | Arrival and registration (with refreshments) |
09:45 - 10:45 |
Current and future EU legal landscape
Key Concepts
Email service related messages
Email marketing messages
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10:45 - 11:00 | Coffee and email break |
11:00 - 12:00 |
Key elements to bear in mind when it comes to email
What is valid consent under GDPR
Connected GDPR obligations
Ad-hoc email related questions
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12:30 | Seminar concludes (with refreshments) |
Address
Bird & Bird LLP