Commercial

Our International Commercial Group comprises a leading team of experts offering an integrated and unique commercial offering to clients. The group is one of the very few stand-alone commercial teams amongst the leading international firms, meaning we work independently for our clients as opposed to being a support function to the firm’s other practice groups.

Our team comprises over 200 lawyers across our 32 offices worldwide, making us one of the biggest global teams.  Each of our jurisdictions is staffed with lawyers who are expert in the commercial law of their own country but with the collaborative attitude and the common vision that comes only from all being a shareholder in the same venture. Our clients benefit from the delivery of the highest calibre international commercial advice in fully cohesive multi-national teams who work together to achieve effective and elegant business solutions for them.

Advice on transformational projects

We focus on acting for clients being changed by technology or the digital world and are at the forefront of the legal market when it comes to advising on strategically significant agreements and transactions.  We are entrusted with advising our clients, many of whom are leading global names, on their biggest, most innovative and ground-breaking commercial projects, such as  the deployment of 5G, and Insurwave,  a platform  that leverages blockchain and distributed ledger technologies to transform how global businesses in the marine hull insurance industry manage risk across their organisations.

Our sector approach means we have a deep understanding of how businesses work and understand the key business drivers applicable to our clients’ sectors. This enables us to guide you through the entire lifecycle of your business, providing practical legal solutions to practical business challenges. 

We work closely with our colleagues in other practice areas to provide a complete solution to your requirements. 

Our team advises clients on the whole remit of commercial work including:

  • Supply and manufacturing agreements
  • Standard terms and conditions of supply and purchase
  • Sales, marketing, advertising and promotion agreements
  • Representation, agency, distributorship and franchise arrangements
  • Joint ventures, co-operation and collaboration agreements, strategic partnerships
  • Procurement and outsourcing
  • Licensing, research, development and exploitation agreements
  • Franchising, licencing & multi-channel strategies
  • Data Protection

Practical experience from subject matter experts

A high proportion of our lawyers have in-house experience, whether from having worked in-house or being seconded to in-house teams. The result is commercial lawyers who better understand the practical application of law and legal advice and who understand the pressures that affect you.  Clients come to us to act not only as expert technical lawyers but as ‘trusted advisors’ who support the business as a whole and help them to achieve their objectives. 

Our team is at the forefront of a number of legal developments in the market, including mobile health, satellites, cloud computing, robotics and autonomous/connected cars.  Our unique offering CyberBox provides a full cyber solution including resilience and bespoke solutions such as contracts and agreements. We closely follow the developments around NIS regulations and continue to develop our offerings in other exciting and innovative areas such as blockchain, mobile health, satellites, cloud computing, robotics and AI. 

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Accolades

"The lawyers are excellent, I would recommend them any day."

Chambers Europe, 2017

“They have provided us with extensive support on transformational projects.”

Chambers Global, 2019

Recognised in the market for significant strength in handling technology-related commercial transactions.

Chambers UK, 2018

Clients state: “Bird & Bird is basically a one-stop shop for legal services. You get high-quality advice from high-calibre individuals with a client relationship that is second to none.”

Chambers UK, 2018

Clients state “They are responsive, practical and know the market really well. They can offer us good coverage for wherever our work might be in the world.”

Chambers UK, 2019

“They consistently provide us with practical solutions that take into account the commercial realities of our business.”

Chambers UK, 2019

Bird & Bird LLP has "a depth of industry knowledge" that covers large-scale commercial and IT/technology outsourcing transactions, as well as commercial agreements involving supply and manufacturing, sales, distributorship and joint ventures.

Legal 500 UK 2017

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