CJEU stresses data minimisation in Schrems III case

Contacts

hertta hytinantti Module
Hertta Hytinantti

Senior Associate
Finland

I am a senior associate in our Privacy & Data Protection group and Commercial group in Helsinki, where I advise our domestic and international clients with data protection, other data regulation, and cyber security regulation.

Legal questions

The Court of Justice of the European Union (CJEU) issued a judgment on 4 October 2024 in the case of Schrems v Meta Platforms Ireland Ltd (Meta) where it stressed the importance of the data minimisation and purpose limitation principles under the GDPR when it comes to targeted online advertising.

In its judgment, the CJEU analysed two matters:

  1. the processing of all personal data for an unlimited time for advertising purposes, and
  2. the processing of information that has been made “manifestly public”.

Regarding the second question, the CJEU stated that the use of personal data made manifestly public should be limited only to the originally intended purposes for publication.

For more information, please contact Hertta Hytinantti.

The full article was published in the Connected newsletter.

To sign-up to receive future newsletters for the latest Regulatory & Public Affairs news and updates, see below:

TO SUBSCRIBE TO OUR CONNECTED NEWSLETTER CLICK HERE

Latest insights

More Insights
featured image

Space and Satellite wrap up - Legal and regulatory developments in 2025

8 minutes Jan 07 2026

Read More
featured image

Accessibility Alert: Non-conformity and derogation disclosure obligations for operators under the European Accessibility Act

7 minutes Jan 06 2026

Read More
Curiosity line yellow background

China Cybersecurity and Data Protection: Monthly Update – December 2025 Issue

22 minutes Jan 06 2026

Read More