Retail Therapy Episode 9: Beauty Bytes - in Conversation with a Sephora Senior Social Media Executive

In this episode of Retail Therapy, we're joined by Victoria Warner (Senior Social Media Executive, Sephora) to navigate all intersections of social media and beauty. We discuss what goes on under the hood of a social media marketing campaign, how to cut through the online noise and improve consumer sentiment and engagement, why the beauty industry remains so culturally valuable, what marketing challenges and opportunities are on the horizon, and so much more.