Retail Therapy Episode 12: Safeguarding Your IP Brand in Multi-Channel Retail

Published

Aug 20 2024

Written By

Senior Associate
UK

I am a senior associate in Bird & Bird's Retail & Consumer Group (London), the founding member of the firm's International Cosmetics, Beauty & Fragrance Group, and a member of the firm's International Luxury, Fashion and Retail Leadership Team.

Sharon Mutizira

Trademark Attorney
UK

I'm a Chartered Trade Mark Attorney in the Brand Management team within our London Intellectual Property department. I specialise in brand management and product design.

Practices

Intellectual Property

Sectors

Retail and Consumer

In this episode, we're joined by Sharon Mutizira, a Trade Mark Attorney in our London IP team who specialises in brand management and product design. We explore the challenges faced by retailers in safeguarding their intellectual property, and Sharon shares some tips and strategies for doing just that.

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VIEW THE TRANSCRIPT HERE