Retail Therapy Episode 13: Sportswomen in the Retail Game

Written By

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Nicola Conway

Senior Associate
UK

I am a senior associate in Bird & Bird's Retail & Consumer Group (London), the founding member of the firm's International Cosmetics, Beauty & Fragrance Group, and a member of the firm's International Luxury, Fashion and Retail Leadership Team.

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Lereesa Easterbrook

Senior Associate
UK

I am a Senior Associate in our Sports Group in London and Co-Lead of our Women's Sport practice. I act primarily for national and international sports governing bodies, federations and sporting organisations in contentious and regulatory matters across a range of sports including motorsport, tennis, equestrianism, cricket, rugby and football. I am also a Board Member of England Korfball.

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Georgie Twigg

Senior Associate
UK

I work as a senior associate in our Sports Group in London, where, as a former athlete, I have real insight into the sports industry and the issues faced by governing bodies, athletes and clubs.

In this episode we're joined by Georgie Twigg and Lereesa Easterbrook, both Senior Associates in our Sports Group, to explore how, where and why the worlds of retail and women’s sports so often overlap, and the potential opportunities arising from this cross-over.

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