Bird & Bird appoints Tech & Comms expert Pia Ek as partner in Helsinki

Pia is a renowned technology and communications practitioner with over 20 years of experience advising on cross-border digital transformation projects, outsourcing, cloud services, ICT and IP driven transactions as well as IoT, licensing and e-commerce assignments. 

Pia is a popular lecturer on topics related to TMT, sports law and commercial contracts, both commercially and academically. She is the chairperson for the Finnish Center for Integrity in Sports (FINCIS) as well as a long-standing member of the Finnish Sports Arbitration Board. For over 13 years, Pia has been ranked a leading expert in directories such as Chambers Global and Europe, the Legal 500, Who's Who Legal and Women in Business Law Awards.

Pia’s arrival is a key part of Bird & Bird’s strategy to expand its Tech & Comms sector group in Finland and across the firm’s international network.

Marjolein Geus, (Chair) and Ted Chwu and Ronald Hendrikx and Fabian Niemann, co-heads of Bird & Bird’s international Tech & Comms group, comment: “As companies are becoming increasingly more data driven, recent data regulation as well as the use of AI and cybersecurity issues will be at the core of a large majority of businesses. Pia’s extensive legal and regulatory experience in innovative technology and communications will be imperative in expanding our capabilities in the Nordics and across the whole of Bird & Bird’s network.”

Mikko Ahonen, head of Bird & Bird in Finland, says: “I am delighted to welcome Pia to the team, as we continue to grow our Tech & Comms group in Finland and the Nordics. Her extensive expertise, particularly on larger ERP/IT and media and sports projects, combined with her regulatory expertise, will allow us to provide clients with even more comprehensive and tailored legal advice in these areas of law.”

Pia herself, adds: “I am thrilled to be joining the Tech & Comms team at Bird & Bird. The firm’s international nature and the vast number of global experts is truly inspirational. In a world that becomes more complex every day, it is a true blessing to get to work as part of the Bird & Bird team.”