Bird & Bird advises KKCG as lead investor in fintech unicorn Zilch’s $175 million fundraise

Zilch is the UK and EMEA's fastest-growing fintech unicorn. Its consumer payments platform seeks to eliminate high-cost credit and reward consumers for the retail value they create. Since launching in 2020 it has already acquired over 5.3 million users, as well building strong commercial relationships with global brands in addition to well-known UK high street names.

This latest funding round will fuel Zilch's continued expansion through increased marketing investment, product development, platform enhancement and the pursuit of strategic M&A opportunities.

KKCG is an investment and innovation group founded by entrepreneur, investor, and philanthropist Karel Komarek. KKCG’s portfolio of companies spans gaming and entertainment, energy, technology and real estate as well as a range of strategic investments in start-ups and industry stalwarts in AI, Web3, biotechnology and more.

The Bird & Bird team was led by Adam Meisels (partner, Corporate) and included Benjamin Simon (associate, Corporate), Bryony Warren (associate, Corporate), Gavin Punia (partner, Financial Regulation), Alice Drain (associate, Financial Regulation), Christina Flemming (senior associate, Commercial) and Elizabeth Upton (legal director, Commercial), among others.

Adam Meisels, Corporate Partner at Bird & Bird commented: “We are delighted to have advised KKCG on its investment in Zilch, the UK and EMEA's fastest-growing fintech unicorn. This transaction underscores both the UK’s position as a leading fintech hub and the transformative potential of technology in disrupting the traditional credit market. It also reflects the strength of our market-leading, Tier 1 ranked Venture Capital and Fintech practices. We look forward to seeing Zilch's continued growth and impact in the evolving consumer payments landscape."